Bob Dziadosz has joined EasyCare® as a dealer performance driver, the company announced. The Boston-area native and Babson College graduate is based in New England, where he is already working with dealers to introduce SAVY®, EasyCare’s award-winning, dealer-branded mobile app suite designed to bridge the gap between the customer’s digital vehicle shopping experience and the dealership retail experience.
Having experience with connected car technology aligns well with my priority at EasyCare, which is to help New England dealers succeed with SAVY. I’m fortunate to have relationships with dealers who are finding great value in this technology that significantly expedites the sales process and provides customers a connected vehicle experience that drives them back to their dealership, Dziadosz said.
Dziadosz brings a wealth and diversity of experience, including tenures with high-profile companies such as Unilever, Polaroid and LoJack, where he’s spent the last 16 years of his career. In addition to connected car technology, he has expertise in product launches, category management, business development and channel marketing.
Dziadosz demonstrated SAVY at the recent Digital Dealer Conference & Expo and at an exclusive event during the National Automobile Dealers Association (NADA), where former J.D. Power CEO Finbarr O’Neill spoke to a room full of dealers about the importance of the customer experience in this age of technology. “SAVY is being so well-received in the marketplace, our goal is to make sure we can get these dealerships launched as quickly as possible,” Dziadosz said.
We are confident in Bob’s leadership to introduce SAVY in a key market, said Scott Jacobsen, National Director of Business Performance for SAVY. “His expertise in the connected car experience and vehicle telematics will help drive success for EasyCare dealers in New England.